FIA WRC Academy unveils new livery for 2012

M-Sport is delighted to reveal the new FIA WRC Academy livery for the 2012 fleet of Ford Fiesta R2s. The new design will debut in competition at the WRC Academy curtain-raiser in Portugal next month before heading to the remaining five rounds in Greece, Finland, Germany, France and Spain.

Supplying the feeder series with control tyres for the second consecutive year, the new livery will boast strong Pirelli branding. Keen to represent the close association with the Italian tyre supplier, M-Sport has devised a fresh new livery which incorporates a replica of the Pirelli tyre tread. Running the length of each Fiesta, the tread will be synonymous with the WRC Academy cars throughout the 2012 season.

Additionally, M-Sport has also looked to convey a strong sense of the range of different nationalities by incorporating the national flag of each driver on the sun-strips of the Ford Fiesta R2.

Bar these specifics, competitors will be free to devise their own livery for the season. With a wealth of available space, this year’s livery will see competitors able to offer their sponsors prime promotional space as they compete around the globe.

Mario Isola, Pirelli Motorsport Racing Manager, said: “Supporting the careers of young drivers has always been a key priority for Pirelli in motorsport and we are proud to be the sole tyre supplier to the FIA WRC Academy for the second consecutive year.

“The series is only one year old but it has already proved to be an extremely valuable programme as it gives the champions of tomorrow an unrivalled opportunity to develop their talent on the world stage in an extremely cost effective way. The 2011 season brought new rally talents such as Craig Breen, Egon Kaur and Alistair Fisher onto the international scene and we are now looking forward to welcoming some promising new rally drivers to the 2012 season.”
– Credit: M-Sport.